Business Building
sari and
Business Building
Best explanation I've seen of what makes a "brand"
By Scott Thomas, via @jessicahische https://t.co/noYygFHMdZ
Breakdown: what’s a brand?
1. It doesn’t have to be new. It just has to be fresh.
The toy brick was invented (and patented) by British toymaker, Hilary Fisher Page in the 1950s. But when LEGO released its own riff on the brick, they made some very important changes to ‘freshen up’ the idea for the Danish market. One of those important changes was the little tubes underneath... See more
The toy brick was invented (and patented) by British toymaker, Hilary Fisher Page in the 1950s. But when LEGO released its own riff on the brick, they made some very important changes to ‘freshen up’ the idea for the Danish market. One of those important changes was the little tubes underneath... See more
Five lessons from LEGO - Colossus
Five lessons from Lego
I think we are trying to build a company that serves the people that use it rather than serves the company that we founded.
Ben Thompson • An Interview with Kevin Systrom and Mike Krieger About Artifact
Here are (some) steps founders can take to get reporters to write about their companies (a thread). (Caveat: this thread is not exhaustive and really applies only to me)
✡️ Jon Shieber ✡️twitter.comIf you’re a founder struggling with prioritizing a roadmap and defining a strategy:
embrace the chaos of reality and not be over-reliant on meticulous, inflexible planning. Instead of waiting for the perfect plan, take action and be prepared to pivot swiftly as opportunities or changes in the landscape arise.
make decisions fast and be ready to
