Business Building
sari and
Business Building
Here are (some) steps founders can take to get reporters to write about their companies (a thread). (Caveat: this thread is not exhaustive and really applies only to me)
✡️ Jon Shieber ✡️twitter.comThe Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture
Scott Belskyamazon.com
![Thumbnail of Kunal Shah: Core Human Motivations [The Knowledge Project Ep. #141]](https://149664534.v2.pressablecdn.com/wp-content/uploads/2021/12/knowledge-project-1.png)
Best explanation I've seen of what makes a "brand"
By Scott Thomas, via @jessicahische https://t.co/noYygFHMdZ
Breakdown: what’s a brand?
Because big businesses aren’t built on gimmicks. You can blitz your way through Sand Hill Road and spike up the App Store charts on gimmicks, but you can’t actually use them to replace Gmail, or Salesforce, or Instagram, or Instagram, or Instagram, or Instagram. Even seemingly instant successes can’t become lasting companies without putting in the... See more
Benn Stancil • Why Are We Surprised That Startups Are So Freaking Hard?
excellence is mundane
“At both Viaweb and YC, every minute I spent thinking about competitors was, in retrospect, a minute wasted... It's exceptionally rare for startups to be killed by competitors — so rare that you can almost discount the possibility... Inexperienced founders usually give competitors more credit than they deserve. Whether you succeed depends far more
... See more