Business
by josh · updated 6mo ago
Business
by josh · updated 6mo ago
josh added 9mo ago
Competition should not occupy the center of strategic thinking.
josh added 6mo ago
josh added 8mo ago
The creators of blue oceans, surprisingly, didn’t use the competition as their benchmark.17 Instead, they followed a different strategic logic that we call value innovation. Value innovation is the cornerstone of blue ocean strategy. We call it value innovation because instead of focusing on beating the competition, you focus on making the competit
... See morejosh added 6mo ago
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