Branded content
Lexus x @luar luxury driving gloves? Yes, please. They were available to VIPs at our Complex Brands to Watch NYFW party on Sept. 11.
Missed out? Don’t stress. For more, we linked with Luar Creative Director @raulzepol to see his New York and learn why he says, “contradiction is power.”
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instagram.comFrom Sponsorship to Social 360° - Wella UK&I’s first fully integrated consumer brand campaign We’re proud to have led Wella UK&I’s first UK-born, fully integrated campaign for Clairol’s Nice’n… |...
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The Atlantic & Land Rover Present: John Mayer Goes Outside
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📣 Now on show for the Summer Season of FLOWERS is a brand new display of archival items, created by Toby Mott @culturaltraffic and the Grey Organisation.
✍️These preparatory studies show the hand drawn detail that went into creating album art before the digital age. The designs for the album cover, created in posca pen,... See more
instagram.comNice IG storytelling format
Pivot to Video: The Big Business Behind the Rise of Podcasts You Can Watch
Pro
Fans of video podcasts are more than twice as likely to watch a full ad than if they were listening to an audio-only episode
Pro
Fans of video podcasts are more than twice as likely to watch a full ad than if they were listening to an audio-only episode
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Interesting perspecrive
Architectural Digest’s Open Door .
John Peabody • Showtime! Why Every Brand Needs a Show
Every brand needs a show!