Brain rot for intellectuals

But it is deeply wounding to feel your industry get squeezed into a misshapen lump of clay. Something could be rebuilt from this material, but it’s going to require innovative thinking and people willing to provide the capital for the future of journalism. I see this in the television and film industry, too. The music business. Anywhere creativity ... See more

We're trying to make content that feels native to social, but that draws you in and makes you feel like you're smart and in on the joke. Another thing I've thought about is we're kind of trying to make brain rot for intellectuals, using formats that are fun and funny on social media and trying to capture people's attention that way to bring them in... See more