Behavior Change
Keely Adler and
Behavior Change
If you keep hearing some vague descriptions about how much better some change in life is, but you don’t really “get it,” maybe that’s a sign it’s something you should explore rather than shy away from.
Nat Eliason • Known Costs, Unknowable Benefits
How to Change: The Science of Getting from Where You Are to Where You Want to Be
Katy Milkman • 2 highlights
amazon.com
On the one hand, Octavia Butler has this to say:
“The only lasting truth is Change.”
On the other hand, Bill Bernbach would counter as such:
“A communicator must be concerned with unchanging man, with his obsessive drive to survive, to be admired, to succeed, to love, to take care of his own.”
And you know what, they’re both right!
When we think
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