Attention Economy
exploring the inner workings and dynamics of companies building products engineered to hook us, addict us, and hijack our attention to sell more ad inventory
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Attention Economy
insught from Eugene Wei on the incentives of ad-based social networks:
to raise your revenue as a social media company monetizing from ads (CPM), you have to drive the M part up, because the C is going down. And that means more and more we see all these companies fighting to be more addictive and entertaining.
One of the weirdest things about the Internet is that even though we’re just a click away from the greatest authors of all-time, from Plato to Tolstoy, we default to just scrolling Twitter
David Perelltwitter.com
Feels inevitable that music will be huge in web3 as it has the biggest gap between consumer passion & monetization of any category
Li Jintwitter.com