exploring the inner workings and dynamics of companies building products engineered to hook us, addict us, and hijack our attention to sell more ad inventory
Gaining a following on social media is a measure of people’s attention. It is not a measure of benefit to others, nor knowledge, nor sincerity, nor wisdom, nor leadership capability - yet these are some of things that are needed to minimize the harm from having a following.
what if the apps you used helped you keep control over your attention and more intentionally use your time. how many times have we opened twitter/instagram/etc with an intention only to forget about it 15mins later, still sucked down the rabbit hole? sublime is an idea baby, but if we succeed, it's because we helped you live more intentionally.