Attention Economy
exploring the inner workings and dynamics of companies building products engineered to hook us, addict us, and hijack our attention to sell more ad inventory
sari and
Attention Economy
Ads have ruined company priorities
It used to be that we design for the best possible experience. But then “free” came around. Nothing is really free, however – you may not pay for it but you do with your data to improve ad targeting.
As a result, the incentives for the creators of these products is not to create a better experience for you. It’s to... See more
It used to be that we design for the best possible experience. But then “free” came around. Nothing is really free, however – you may not pay for it but you do with your data to improve ad targeting.
As a result, the incentives for the creators of these products is not to create a better experience for you. It’s to... See more
Golden Krishna • Notes on The Best Interface is No Interface
attention as an outgrowth of interest and, crucially, of choice.
Megan Garber • The Great Fracturing of American Attention
People in my profession say all the time that they can't do their jobs without Twitter, and it drives me so crazy because I think most of them are worse at their jobs because of Twitter. The reason is that Twitter, as do other forms of social media, gets you to lose control of what you care about. You lose that intentionality with your own... See more
Clay Skipper • Ezra Klein’s Formula for a Good Day Involves These Four Things
insught from Eugene Wei on the incentives of ad-based social networks:
to raise your revenue as a social media company monetizing from ads (CPM), you have to drive the M part up, because the C is going down. And that means more and more we see all these companies fighting to be more addictive and entertaining.
Feels inevitable that music will be huge in web3 as it has the biggest gap between consumer passion & monetization of any category
Li Jintwitter.com