Attention Economy
exploring the inner workings and dynamics of companies building products engineered to hook us, addict us, and hijack our attention to sell more ad inventory
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Attention Economy
1/ Lemme do a 1-slide presentation since I'm feeling job sick. Title: How to Actually Manage Attention Without Smashing Your Phone and Retreating to a Log Cabin
Opinion | Michael Goldhaber, the Cassandra of the Internet Age - The New York Times
nytimes.comnytimes.com
Once I started to think in terms of TTI, it upended the entire concept of attention for me and forced me to acknowledge that maybe people’s attention spans weren’t getting shorter after all.
Framed through the lens of TTI, audiences don’t suffer from a dilemma of shortened attention spans, but rather a dilemma of increased choice (see the abundance crisis above).
“Specificially, pursuit of novelty creates “luck”, and curiosity is the emotional manifestation of novelty. If we’re more open to what attracts our attention, we’ll get a lot luckier.”
Paul Millerdtwitter.com
