You Only Like the Beginning of Things
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You Only Like the Beginning of Things
What if an idea was a path, not a product?
Like, instead of handing over a neatly wrapped insight with clear instructions and expected results, you offer a directional spark. A vibe. A creative tension. Something that invites someone else to step in, walk with it, shape it — and maybe, in doing that, find the value for themselves. — Emma Nogueira
First there’s the ecstasy of getting started, and then the incredible sense of having gained some momentum, and then... there you are. Squarely in the middle.
Ava • Making Things Is Hard
Email is a wonderful thing for people whose role in life is to be on top of things. But not for me; my role is to be on the bottom of things.