Yohji Yamamoto is living on his own terms

He’s a flirt. Mischievous and sophisticated but funny. A naughty dude. Refining and elevating his language year after year, questions of trends and relevance are beneath him. His spirit and creations celebrate ambiguity, contemplation and a passion for what seems niche or anti-establishment. And what is establishment in today’s world is what’s obvi... See more

Yohji-san has developed a definition of what’s beautiful that’s his and his alone — that your clothes protect you, sure, but in doing so, they hint at the soul within and insist on your humanness.

Yohji Yamamoto stands for humor, finesse and a wild pursuit of originality. His definition of beauty is like no one else’s — he seeks imperfection and obsessively tailors and cuts to hide the human body.