I don’t believe in authenticity on the internet.

There’s this obsession with realness online. When I was working on Trust Exercise, and watching all these Beauty Secrets videos, I would see all these comments like, “she’s so real”. Which was funny to me, because it’s a Vogue video. It’s the most edited thing in the world. But we’re obsessed with

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Embarrassment isn’t just about doing something “cringe” — it’s about the tension between who you are and who you’re trying to appear to be.

Embarrassment is the antidote to the curated self

Cringe is just honesty before it hardens into style.