Design is not just how it looks or how it works. Good Design is how it's built: https://t.co/RKZcLHnq9X

Was just thinking about this yesterday. I'm glad @zeeg is talking about this too. I was reflecting back to my time at Airbnb. I remember for @bchesky, the brand was the most important thing and I think it's still very rare that tech company founders understand what is brand and how to use it. ___LINEBREAK_... See more