Saved by Sara Campbell
Most people don’t respect momentum. They treat it like a nice-to-have instead of what it really is: the single most powerful force in execution. Momentum doesn’t just make things easier. It changes the game. It turns hard problems into solvable ones. It makes good ideas spread faster. It removes friction, attracts talent, and creates its own gravity. When you have momentum, people take you more seriously. Doors open that would have stayed shut. The work that used to feel impossible starts to feel inevitable. But momentum is fragile. It takes months to build and seconds to lose. A bad decision. A slow response. A few weeks of hesitation. Suddenly, everything that was flowing starts to stall. The compounding effect reverses. The energy fades. And once momentum is gone, getting it back is ten times harder. The top 1% understand this. When they gain momentum, they move like their life depends on it. They don’t stop to admire their progress. They don’t slow down for comfort. They press harder. They know momentum isn’t something you manage, it’s something you ride. The second you ease up, it starts slipping away. The first step is recognizing momentum when you have it. Most people don’t. They waste it. They assume it will last. The second step is pushing even harder when things are working. The best don’t relax when they win. They double down. The third step is cutting anything that slows you down. Bureaucracy, hesitation, unnecessary debates. Anything that adds drag must go. Momentum is either working for you or against you. The ones who protect it get further, faster. The ones who don’t spend their lives wondering where it went.
Most founders implicitly realize that in order to get a startup off the ground you need to will it into existence and keep momentum high.
This is good for the startup but it’s also essential for the founder — when momentum is high most founders feel more optimistic about what they’re building, which is obvious to anyone they’re... See more
Superhuman
Once you have attained that valuable momentum, maintain it. Cling to it. And as the momentum increases, the steps in your progress become more rapid, until eventually it’s possible to reach an objective almost immediately.
John McDonald • The Message of a Master
“Never sacrifice momentum. I might know a better path, but if we’ve got a lot of momentum, if everyone’s united and they’re marching together and the path is O.K., just go with the flow. I may eventually nudge them down a new path, but never stop the troops mid march.”