New essay: Conviction https://t.co/oBUm2HYwd2
I've tried it all — walks, deadlines, formulas, fasting, thieving, reading old ads, sprinting through the park, cafes with no wi-fi, foyers with Coca-Cola. Here's the only thing I've worked out.
Big ideas are less about creativity and more about conviction.
In fact, I think your conviction in an idea is more important than the idea itself. You have
... See moreNot money.
Not intelligence.
Not access.
Conviction.
I’ve met a lot of people who are very intelligent and have an awesome (in the literal sense) arsenal of skills and advantages at their disposal.
But that doesn’t make them dangerous, because they usually don’t know where to go with all of this. (In fact,
John Koenig • Edward Lando
What’s the state of brand strategy in 2025? Good or Bad.
instagram.comThings will appear simple or easily replicable on the surface.
You’ll hear people say:
“Anyone could’ve made that with ChatGPT.”
But the more and better access everyone has to tools, the clearer it becomes that the final bottleneck to great work is not knowledge or information. Heck it’s not even intelligence—it’s that elusive, intangible, sublime
... See moreOk, here goes: I realized that the quality I value among the most highly—if not the most hightly—in an artistic collaborator is conviction. A lot of words are thrown around when it comes to creative work: trust, community, "gift" in the Lewis Hyde sense, sincerity, etc. But conviction is different—it's belief in what you are doing, being driven to... See more