I think about spaced repetition forgetting curves for marketing/branding absolutely all of the time. Did you just launch? You need to get in front of people again at 2, 7, 30 and 60 days later if you don't want to be forgotten. This is the stuff brands are built on. https://t.co/l8VlvESSWh

Spaced repetition yields exponential benefits for increased effort. So, at least at first, you gain more from a piece of information every time you return to it. Your ability to remember something improves every time you review it, and the more you do it, the less time it takes to do so. Taken all together, racing through ideas at 3x speed is preci... See more

Finally, new tools for thought help users learn and recall information, often by using spaced repetition, whether through flashcards or daily digests

To engage with a book’s ideas over time, readers must remember its details, and that’s already a challenge. One promising solution lies in spaced repetition memory systems, which allow users to retain large quantities of knowledge reliably and efficiently.