Easiest ways to make money : - Men's lust - Women's desire for beauty - Elderly's health - Children's education - Rich people's fear of loss - Brokies desire to get rich quickly

the easiest way to get rich is to appeal to: a mans lust a women’s desire for beauty a sick man’s desire for health a rich man’s fear of loss a poor man’s desire for riches

people spend money in predictable ways: if it saves them time, they'll pay if it makes them money, they'll pay more if it solves real pain, they'll pay regularly if it gives them status, they'll pay anything