If you can't explain your app in fewer than 5 words, do you think your users will ever bother telling anyone about the app?
Before you have product-market fit, product development is not about "adding features"—but distilling a product to a simple marketable sentence. Adding features more often impairs growth.
Nikita Biertwitter.comIf you can't explain your app in fewer than 5 words, do you think your users will ever bother telling anyone about the app? Before you have product-market fit, product development is not about "adding features"—but distilling a product to a simple marketable sentence. Adding features more often impairs growth.
90% of the consumer/prosumer cos I meet who haven’t found P-M/F have the same problem.
The product is too sophisticated.
It does too much! It’s not obvious when or why to use it.
One “killer feature” (even if simple) is often the way to crack GTM, and then you... See more
Olivia Moorex.comWHY YOUR PRODUCT IDEA SOUNDS TOO COMPLICATED: THE "SIMPLE TO WTF" SCALE
There's a complexity scale for how people describe products. Here it is, from simplest to wtf:
- SIMPLE (and easiest to understand): The product can be described in 2 words as [adjective] + [noun] like "electric car" or... See more
andrew chenx.com