updated 9mo ago
It took me 15 years to really grasp this ... “We attract what we are, not what we want.” Committing to this mindset has been a complete game changer for me and my biz over the last year. For example… In the very small amount of “marketing” that I do, I’ve noticed a few… Show more
This is why I say it takes decades—I’m not saying it takes decades to execute, but the better part of a decade may be figuring out what you can uniquely provide. [10]
from The Almanack of Naval Ravikant: A Guide to Wealth and Happiness by Eric Jorgenson
The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
by Nicolas Cole
If you want to change your story, change your actions first. When we choose to act a certain way, our mind can’t help but rework our narrative to make those actions become coherent. We become what we do.
from The Practice: Shipping Creative Work by Seth Godin
The first thing is making exactly what you want, for you. And the second thing is making something for those you seek to connect and change. Pursuing either is fine. Pursuing both is a recipe for unhappiness, because what you’re actually doing is insisting that other people want what you want and see what you see.
from The Practice: Shipping Creative Work by Seth Godin
If you want more success, you need to start paying attention to and expand the things that give you the most leverage.
from The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd by Allan Dib
Isn’t that what we’re here to do? To do work we’re proud of. To put ourselves on the hook. To find the contribution we’re capable of. The only way to be on this journey is to begin. But there isn’t a guarantee. In fact, most of what we seek to do will not work. But our intent—the intent of being of service, of making things better, of building some
... See morefrom The Practice: Shipping Creative Work by Seth Godin
Being accepted and admired by your specific audience is another sort of good—and for most of us, this is actually enough.
from The Practice: Shipping Creative Work by Seth Godin
The goal for our branding should be that every potential customer knows exactly where we want to take them:
from Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller