Arial ꜱᴄʀᴏʟʟ, a type intervention of Arial draws from spirals, scroll-like forms, and calligraphic swash caps. This practice is inspired by FUSE’s intention “to publish an experimental font which does not need to be an ‘ultimate statement,’ one to be appreciated or dismissed.” Launched by Neville Brody and Jon Wozencroft in 1991, FUSE is a groundbreaking publication on fonts and typography. Opposing typographic conservatism, FUSE has propelled me toward the process of reinvention, transforming familiar alphabetic structures into increasingly extraordinary forms. “A dynamic new forum for typography will foster a sensibility in visual expression grounded in ideas rather than mere images.” - Jon Wozencroft, FUSE editor 🪦FUSE 1991 - 2012 #typedesign#typeface#experimentaltype#letterforms#spiralart#typography#graphicdesign#FUSE#jonwozencroft