Writing a Business Plan

Essentially it's a plan that says what the company is going to do, what problem it is going to solve, how big the market is, what the sources of revenue for the company are, what your exit strategy is for your investors, what amount of money is required, how you are going to market it, what kind of people you need, what the technology risks are, ma

make sure you write a business plan because it will crystallize your thoughts to communicate your ideas with somebody else.

1. starts with a vision and a challenge . What is your purpose? What problem are you trying to solve?


2. is honest about the current state of your business and market - strengths, weaknesses, opportunities, and threats.


3. is a hypothesis on where you will play and how you will win. Your business and product don’t exist in a vacuum - your st

Before I start a company, I typically write a couple of founding documents. One of them is very outside-in: it's a scenario-based document, describing the high-level challenge that I'm trying to address and the end user scenarios that we are trying to solve. This attempts to explain what we're trying to accomplish to anyone who joins the company or

STRATEGY Your plan What Explain your project or business idea to a stranger. What problems does it solve or need does it meet? What are your goals for this project? Make a list of your strengths and weaknesses. What are your top three…

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here are some of the key issues to address as you prepare these documents: