- There are multiple ways to monetize an online audience: subscription plans, conferences, consulting sessions, selling premium content, etc.

- Global publications will gain more readers as translation technology advances. Eventually, translation technology will reach a point where people will be able to read an article and not tell which language it was originally written in.

- Rule 3: New isn’t always better; read more of what’s stood the test of time

- Now that there are billions of people online, it’s much easier to connect with individuals who share your same interests

- Instead of spending the time and money attending conferences and networking events, share your valuable insights by writing online.** This way, the network *comes to you.

- We’ve been financing good writing with bad advertising for far too long—it’s just not doable

- How to find good online content:

- Some individual writers have been able to build personal brands, such as Ben Thompson of [Stratechery](https://stratechery.com/... See more

- The best predictor of a piece of writing’s quality is the writer