Writers Writing, Readers Reading, Creators Creating

- We’ve been financing good writing with bad advertising for far too long—it’s just not doable

- Global publications will gain more readers as translation technology advances. Eventually, translation technology will reach a point where people will be able to read an article and not tell which language it was originally written in.

- “I think RSS is the most undervalued thing in the entire universe”– Robert Cottrell

- Rule #2: Ask yourself, “Is this still going to be a good piece to read in 6, 12, 24 months time?”

- Now that there are billions of people online, it’s easier than ever to connect with those who share your same interests

- If you’re going to build an intimate relationship with readers, an email newsletter, an RSS feed, and a social media presence are all essential tools

- Here’s why: if your entire audience is on Twitter and Twitter gets shut down, you’re in big trouble

- Technology is shifting market power away from publications and towards writers**

How to Find Good Online Content