Winning is the ultimate gamble on yourself. The difference between dreaming about what could be, and actually living it. Winning drives you forward. Every time you advance, you can hear the steel bars clank shut behind you; they are real, and they are earned. Now you can’t go back, only ahead. You can’t unlearn what you’ve learned. You can’t unfeel

Stop being afraid of what you’ll become. You should be more afraid of not becoming that.

There’s nothing normal about Winning. If you need normal, if you need to fit in, be prepared for a long stay in the middle of the pack. Winning requires you to be different, and different scares people. So if you’re worried about what others will say, the long-term effects, the sacrifices you’ll make, the sleep you’ll lose, your family being angry…

This book is about grit, not glamour. If your image matters more to you than your results, if you need to look and act a certain way to impress others, if “Fake it till you make it” is your strategy for success, if you need approval to be who you really are, you’re going to struggle.

THE WINNING 13 #1. WINNING makes you different, and different scares people. #1. WINNING wages war on the battlefield in your mind. #1. WINNING is the ultimate gamble on yourself. #1. WINNING isn’t heartless, but you’ll use your heart less. #1. WINNING belongs to them, and it’s your job to take it. #1. WINNING wants all of you; there is no balance.

The steps to Winning are infinite, and constantly shifting. One minute you see a step in front of you, the next moment it’s quicksand. Most people don’t see that step disappear until it’s too late. They get sucked into the quicksand, and give up.

Describe Winning in one word. That’s it. What does Winning feel like to you? What does it represent?

If you manage to reach the top, Winning will be there to greet you with open arms. Just before it pushes you off the ledge to make room for someone else.

There’s nothing normal about Winning. If you need normal, if you need to fit in, be prepared for a long stay in the middle of the pack. Winning requires you to be different, and different scares people. So if you’re worried about what others will say, the long-term effects, the sacrifices you’ll make, the sleep you’ll lose, your family being angry…