Will Marketing Agencies be Relevant in 2025 and Beyond?
The three primary catalysts of transformation—change velocity, selective consumption, and success factors—will drive the need for a new breed of agencies, functioning within a more open and collaborative ecosystem. If you are a rising star in a traditional firm, you too have a choice. Life and business are about the pursuit of purpose. Push for cha
... See morePaul Roetzer • The Marketing Agency Blueprint
CREATIVE AGENCY LANDSCAPE RESHAPING
I've spoken with several large company CMOs over the past few weeks. They are all actively evaluating GenAI solutions to take over various parts of marketing.
The #1 area ripe for disruption in the near term seems to be creative assets: images (logos, bran... See more
Gokul Rajaramx.com