Why great design is timeless
How Dieter Rams Influenced Apple Products Forever
Dieter Rams, a visionary German industrial designer who made several iconic products for Braun, left an indelible mark on Apple’s design ethos, a legacy that is both profound and subtle. Known for his “less, but better” philosophy, Rams championed the idea that good... See more
instagram.comA good product is:
- Innovative; it must have creativity
- Useful
- Beautiful
- Easy to use
- Unobtrusive, modest
- Honest
- Timeless ; it won’t become outdated
- Doesn’t skip over any small details
- Environmentally friendly and doesn’t waste resources
- Not overly designed, “less is more”