Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork

If Michael Jordan, perhaps the greatest and most driven athlete on the planet, needed a Who, not a How—first in Pippen and later in Grover and Jackson—to achieve and exceed his goals, then do you think the same could be said for you and me? What would happen for us if we, gleaning this precious insight, would shift our mind-set from “how” to “who”?

It’s a book about personal transformation and reaching the highest levels of performance and success. Put more bluntly, this is a book about producing bigger and better results in the absolute most effective way possible—in the only way possible.

you must stop asking yourself, “How can I accomplish this?” That question, although common, leads to mediocre results, frustration, and a life of regrets. A much better question is: “Who can help me achieve this?”

Who Not How is truly that simple. You define the vision, find the Who or Whos, and let them create the result.

Results, not effort, is the name of the game. You are rewarded in life by the results you produce, not the effort and time you put in.

By focusing on Who you work with and not How you achieve your goals, your level of accomplishment, and thus freedom, will dramatically increase in all key areas—time, money, relationships, and purpose.

The Impact Filter, as a one-page document, solves this most pervasive leadership conundrum, and is comprised of the following questions: What is the project? Purpose: What do you want to accomplish? Importance: What’s the biggest difference this will make? Ideal Outcome: What does the completed project look like? Best Result: If you do take action?

Dan Sullivan is the cofounder of Strategic Coach, the number one entrepreneurial coaching company in the entire world. Dan has trained tens of thousands of the very best entrepreneurs to become even better. He helps his entrepreneurs clarify their “Unique Ability”—the activities that bring them the most excitement and energy and produce the biggest

This book argues that with each ascending level of success, your ability to produce results will be more and more contingent on Whos, not Hows.