What is Culture? Part Four: Conventions
Social norms are the means by which social cohesion is achieved. Orderly living depends on them. And we navigate these rules, and thousands more like them, every single day that we engage in the world around us.
Marcus Collins • For the Culture
On the largest scale, we’re all a part of a few vast pan-national cultural clouds—where customs like shaking hands, waving hi, New Year’s Eve, birthdays, card games, sports fandom, and tipping, to name a few, have taken on broadly shared meaning. Each nation is a smaller cloud with its own sub-culture.