Saved by Tom Bonin
What are WeChat Mini-Programs? A Simple Introduction
WeChat’s early tweaks and optimizations were just the beginning. It soon pioneered an innovative “app-within-an-app” model that changed the way media outlets and advertisers used social platforms.
Kai-Fu Lee • AI Superpowers: China, Silicon Valley, and the New World Order

Despite hundreds of features, the navigation bar at the bottom of the WeChat screen is four icons: Chat, Contacts, Discover, Me. Zhang: “I told the team to establish a rule that WeChat shall always have a four-icon bar, and never add anything to it.”
Patricia Mou • vol.33: 15 Mindful Product Principles from Allen Zhang, Father of WeChat


It was a social and commercial transformation that was powered by—and which further empowered—WeChat. Installed on more than half of all smartphones in China and now linked to many users’ bank accounts, WeChat had the power to nudge hundreds of millions of Chinese into O2O purchases and to pick winners among the competing startups. WeChat Wallet li
... See more