For many media brands, the creator economy presents a conundrum — what is the role of brand when audiences increasingly value the intimacy of a direct connection to a human creator?

-Management: blockchain simplifies monetization, payments, and rights management

Increased competition will tilt balance to content suppliers and steadily change the economic equation with platforms.

-Creation: more tools and better economics empower individual creators

-Distribution: Pressure on platforms to improve transparency and economics. Data portability gives creators power.

Removing the friction from micro-payments: Cryptocurrencies drive down the cost and complexity of transferring value. As digital wallets proliferate, micro-payment systems will become commonplace across open publishing environments. We are already seeing more of this behavior with the popularity of platform-specific tipping solutions. Web3 will... See more

Sam Lessin: Web 3.0 is — at the most abstract level — really about right-sizing communities to a scale people can have a sense of personal purpose and place. It is about giving people ownership in meaningful way in the context of the people they want to be with and impressively extending that experience.

Defining web 3, @andy_matuschak says: "This is a sort of counter-intuitive definition given the emphasis on decentralization, but it helps me understand one facet: imagine that all web sites and databases and accounts and services are running on one shared server, and anyone can program it."

In short, Web3 forces continued erosion of the power of gatekeepers.