A religion of emotive intuition, of aestheticized and commodified experience, of self-creation and self-improvement and, yes, selfies. A religion for a new generation of Americans raised to think of themselves both as capitalist consumers and as content creators. A religion decoupled from institutions, from creeds, from metaphysical truth-claims ab

We do not live in a godless world. Rather, we live in a profoundly anti-institutional one, where the proliferation of Internet creative culture and consumer capitalism have rendered us all simultaneously parishioner, high priest, and deity. America is not secular but simply spiritually self-focused.