Out-Of-Pocket: Making healthcare easy to understand.

This is counter to much of the efficiency logic of recent decades; witness the growth of super-hospitals, versus more distributed patterns of healthcare. This, despite exemplary work like Stroke Pathways demonstrating the folly of that centralised, efficiency-led thinking.

Fast forward to today, and a dizzying number of new and compelling care options for patients in new formats have hit the market. Novel payment models, rising healthcare costs, shifting financial responsibilities, a consumer preference for virtual-first experiences, and emerging market segments with new buyer dynamics have opened up new distribution... See more