added by sari · updated 2y ago
March 2020 - Vertical Neobanks
- You can think of a vertical neobank as a checking account + debit card product, focused on a specific customer segment (rather than focused on a broad swath of “consumers”) that solves a money movement problem for that customer segment segment, and monetizes by capturing the balance available to that customer segment at the end of the money-movemen... See more
from March 2020 - Vertical Neobanks by Ayo Omojola
sari added 3y ago
- Vertical neobanks are an emerging flavor of embedded finance, that happen to be on the issuing side rather than the acquiring side. They offer a product with core financial benefits, that differentiate them from the majors (Chase, Wells, BofA, Citi).
from March 2020 - Vertical Neobanks by Ayo Omojola
sari added 3y ago
- In the future, as issuing platforms become more mature and less expensive to experiment with, I anticipate you’ll see even more vertical neobanks. As the barrier to entry for issuing drops, you’ll see one of these from every company that has aggregated a captive segment of customers, and stands in their money flow.
from March 2020 - Vertical Neobanks by Ayo Omojola
sari added 3y ago
- In addition, lots of customer segments have unique payment, financial or tax related problems that have grown complex enough to warrant a whole industry that solves only the non bank problem; think of things like bookkeeping, payments, taxes, etc.
from March 2020 - Vertical Neobanks by Ayo Omojola
sari added 3y ago
- A big hurdle to this stuff happening today is that the banking-as-a-service platforms that exist are so intensive to integrate with, that for most companies
from March 2020 - Vertical Neobanks by Ayo Omojola
sari added 3y ago