As more and more of us sit with the question of what sits beyond intelligence as our true human premium, it seems that we’re doubling down on that ineffable quality that, as of yet, lies beyond the grasp of the machine: intuition.

It’s an entrance into a new era — a noetic era — coined and elaborated upon by Concept Bureau’s Zach Lamb, a brand stra... See more

The inexplicability of the gut is probably why some people talk about it as if it’s mystical. But I think what we experience as a “gut feeling” is simply us at our most honest—proof that some tucked-away part of our brain remembers everything, not just what we want to remember, knows what’s true instead of what we want to be true, and understands w... See more