People tend to gravitate to different sides of the explore/exploit spectrum. If you are high on openness, like I am, exploring comes easy. But it is harder to make a commitment and exploit what you’ve learned about yourself and the world. Other people are more committed, but risk being too conventional in their choices. They miss better avenues for... See more

Your business exists in the context of a marketplace, but also in the context of your lived experience.  Defaulting to the norms of your industry will shape your business to be similar to the rest, where the best entrepreneurs zero-in on their self expression. Do you have an eye for good design? Inject design into a tasteless industry. Do you ... See more