Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

Ya Xuamazon.com
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Experimentation Works: The Surprising Power of Business Experiments

Stefan H. Thomke

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You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing

Chris Goward

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How to Build Websites that Sell: The Scientific Approach to Websites

Peep Laja

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Your Customer Creation Equation: Unexpected Formulas of The Conversion Scientistâ„¢

Brian Massey

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Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know

Mark Jeffery

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