Designing the whole experience. Zoom out beyond the pixels. What will each touchpoint and interaction be like? What do we hope to achieve? Who do we serve? How can we help? And what will they... See more

Often founders think brand is a logo or the colors, and that it’s something you can think about later. With @linear we thought about it the brand from the day one. But brand is not a logo, colors or the website. It’s what you stand for as a company. You then build the brand in people’s minds... See more