Those Olympic AI ads feel bad for a reason

instead end up showing how AI will be used for the things that most of us don’t want it to interfere with: our job prospects, our privacy, and experiences and skills that feel uniquely human.

Fortune notes that the IOC found 180 use cases for AI at the Olympics, but they largely seemed “like nothing more than marketing gimmicks.”

Much like crypto, the AI tools peddled by tech companies today are environmental disasters, using up as much energy as an entire country. That’s expected to double by 2026, and it also includes the millions of gallons of water needed to cool the equipment.