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Before the pandemic, delivery apps made sense to drive incremental sales for restaurants that primarily made money on dine-in customers, says Chris Monk, founder and chief executive of Your Fare, an Austin, Texas-based startup that sells a system to restaurants for consolidating orders from delivery services. For most restaurants, though, the math ... See more

But then I look for very interesting other channels like you take DoorDash, for example, I find it very impressive that they use Square Cash App as a way to grow their business. Companies that constantly find the next interesting hack to grow their business also tells me that there's some internet-scale potential in that business.

Many restaurants, especially the small ones that represent the majority of all eating establishments in the U.S., dislike delivery apps. They charge up to a 30% commission, which owners say is unsustainable. They also control data that would otherwise enable direct relationships with customers.