The World's Most Satisfying Checkbox

When you hold on the checkbox we need a way to both immediately communicate the tap and yet guide you to keep holding. [...] The 2D portion is a particle simulation that “feeds” the growing sphere made with Lottie. It’s inspired by the charging animation common in games before your character delivers a big blow. Every action needs a windup. A big a... See more

If we can add Feel to the humble checkbox, imagine what it could do for apps that aid in personal connections or creativity. Many of us make the mistake in thinking of the apps we design as public spaces—drawing inspiration from the rationality of airport signage or the deference of an art gallery. We completely forget that these experiences are al... See more

Sound can communicate the quality of an action just as powerfully as any visuals.

In Design, we often strive for minimalism—using as little as needed to get a job done or a message across. A key tactic in that aim is to avoid redundancy. [...] But adding game feel requires just the opposite. Our digital products are trapped behind a hard pane of glass. We use the term “touch”, but we never really touch them. To truly Feel a digi... See more

Design can be reductive and rational. But it can also add richness to our lives. Maximize that.

In trying to get a particularly tricky habit to stick, I tried dozens of apps and nothing worked for me. Recording an action felt like yet another chore. None could approach the most basic satisfaction of simply crossing out an item on a list. Could you design a simple action that felt as satisfying and infuse it with as much symbolism? Were we abo... See more

These moments of feel aren’t reserved for big moments. In fact, they’re most important for routine actions you perform over and over again. [...] In reality, it’s the mundane, everyday interactions that need our attention most.

All of these attributes didn’t come together at once. We finished each in steps—each adding a new dimension to the feel. In sum, they work together to transform the basic into something epic.

Unsurprisingly, this is a solved problem in a field we Product Designers often ignore—video games—where “feel” is often addressed with a little industry secret called “game feel.” [...] In video games, the button you press to make a character jump is often a simple binary input (pressed or not), and yet the output combines a very finely-tuned chore... See more