added by Timour Kosters and · updated 2y ago
The TikTokization of Everything
- The major consumer applications of AI will lean heavily into sophisticated recommendations that anticipate your wants and desires before you even know them—in the same way that the TikTok For You Page has shown people that they’re gay before they themselves have even arrived at that realization.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- Over the past decade, two primary forces have powered technology: mobile and cloud.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- Another example is SHEIN, who have done the same for commerce.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- What we’re seeing is AI emerge from the infrastructure layer to the application layer—the parts of technology that everyday people interact with.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- SHEIN’s explosion is nothing short of remarkable: SHEIN has grown over 100% every year for eight straight years (!), and its latest private market valuation makes it worth more than Zara and H&M combined.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- Perhaps no use of AI is more visible to more people than TikTok’s For You Page. They have pioneered using AI to create incredible recommendations.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- But over the past few years, we’ve seen a lot of clamoring for what comes next. Virtual reality? Augmented reality? Autonomous vehicles? Web3?
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- Major categories—dating, real estate, job searches—may find themselves completely upended by better use of artificial intelligence. Why swipe endlessly on Tinder when AI can surface your perfect match?
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago
- Imagine a company that combs your camera roll and—with stunning accuracy—recommends a new wardrobe for you. Or the company simply asks you to link your Instagram account, and then it digests every like and follow you’ve ever made to deliver incredibly accurate, incredibly personalized fashion recommendations.
from The TikTokization of Everything by digitalnative.substack.com
Timour Kosters added 2y ago