
The Sum of Small Things: A Theory of the Aspirational Class

The bottle service club today pitches Goffman’s “action” to the world’s new elite; it encourages the rich to flaunt their riches, to display wealth for display’s sake. Bottle service clubs are predicated on conspicuous consumption, a term coined, in 1899, by Thorstein Veblen, the quirky Norwegian American economist.
Ashley Mears • Very Important People: Status and Beauty in the Global Party Circuit
Very Important People: Status and Beauty in the Global Party Circuit
Ashley Mears • 2 highlights
amazon.com
Given that everyone can now buy designer handbags and new cars, the rich have taken to using much more tacit signifiers of their social position.
bbc • The new, subtle ways the rich signal their wealth
My claim is that luxury goods are gradually becoming a noisier signal of one's position in society. This isn't to say that they don't still confer status — they clearly do. People still buy material items to signal their status. But because they've become a noisier signal over time, people are starting to signal their status with their beliefs and ... See more
The Profile Interview: Author Rob Henderson on Why We Hold ‘Luxury Beliefs’ and Develop ‘Status Anxiety’
