
The subtle art of stepping into an idea — Martin Weigel


The feel of things vs the think of things.
My mentor John Borthwick recently turned me to the phrase: “The truth of a thing is the feel of it, not the think of it.”
I’m thinking about how the only way to get better at making things is to make things, and to let the thinking happen inside the work – where you can judge a thing based on how it feels –... See more
My mentor John Borthwick recently turned me to the phrase: “The truth of a thing is the feel of it, not the think of it.”
I’m thinking about how the only way to get better at making things is to make things, and to let the thinking happen inside the work – where you can judge a thing based on how it feels –... See more
Things I'm thinking about
All of sudden, we weren’t just designing something visual, but we needed to understand human behaviour, to see ourselves in other people’s contexts ( don’t get me started on our empathy phase!!! ), to learn how the decisions we made could affect a company’s bottom line, etc.
But along the way, we lost something. The actual work we were producing. W... See more
But along the way, we lost something. The actual work we were producing. W... See more