The Song Machine: How to Make a Hit

There's a reason hit songs offer guilty pleasure―they're designed that way.Over the last two decades a new type of hit song has emerged, one that is almost inescapably catchy. Pop songs have always had a "hook," but today’s songs bristle with them: a hook every seven seconds is the rule. Painstakingly crafted to tweak the brain's delight in melody,... See more