The Secret of Selling Anything: A road map to success for the salesman… who is not aggressive, who is not a “smooth talker,” and who is not an extrovert

out why he wants to do as he does. And, as we’ll see further along, this will give you the opportunity to earn his respect and cooperation to an extent that others can never obtain.

To make the most of your life, you must: Find out what people want and help them get it!

No one

Now take another look at the people around you. Do they take on a new light in view of what we’ve just recognized? Each one of these human beings is seeking his own happiness – and he is doing it in a way that is uniquely his own. He seeks to live his life as he want it. He is not living for you – or for me – but for himself. But they are the keys

Selling is easy for me now. I enjoy it because I understand it and control it. No longer is it a mysterious game to be played with unwilling prospects. It revolves around motivation.

The extent of your own profit depends upon your ability to satisfy the needs and desires of others.

Step number one of

Let’s analyze the statement. In addition to encouraging him to tell you what you need to know to make the sale, there are three key impressions you’re giving to the prospect.

the rising cost of living;