For decades, technology has required standardized solutions to complex human problems. In order to scale software, you had to build for the average user, sanding away the edge cases. In many ways, this is why our digital world has come to resemble the sterile, deadening architecture that Alexander spent his career pushing back against.

There's a feeling you get

in the presence of

beautiful buildings and bustling courtyards.

A sense that these spaces

are inviting you to slow down,

deepen your attention, and be

a bit more human.

What if our software could do the same?

Our current technological landscape, however, does the opposite. Feeds engineered to hijack attention and keep us scrolling, leaving a trail of anxiety and atomization in their wake. Digital platforms that increasingly mediate our access to transportation, work, food, dating, commerce, entertainment—while routinely draining the depth and warmth... See more