The Regenerative Business

When you change the way you look at things, the things you look at change.

Unfortunately, most businesses work on innovation in entirely wrongheaded ways. In general, they focus exclusively on innovating their product offerings. Instead of designing new ways to work that lead naturally to great products, they seek out how-to templates offered by so-called experts.

a developmental change process creates conditions in the form of bold, disruptive initiatives, while supporting the development of the capabilities people will need to successfully pursue them.

Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom. Victor Frankl, Man’s Search for Meaning CREATIVITY AND INNOVATION are inherent in human beings. When people have a place to express these qualities in useful ways, they provide the necessary energy for

It is this focus on transformative effects for customers that enables regenerative businesses to disrupt their industries and markets.

highly intelligent organization.

THE PURPOSE OF THE FIRST PHASE of regenerative work design is to destabilize an organization by introducing a provocation that causes people to think from radically new perspectives.

A regenerative work design is never off the shelf. It is grown from fundamental principles by the people in an organization in a way that is consistent with their own unique nature and purpose.

My aim is to grow a higher level of discernment and creative thinking into the practice of work design, and offering another book that simply tells people what to do would undermine this intention.