The Rationale Behind a $27M Acquisition

CAC: Customer Acquisition Chaos - by Rex Woodbury

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Why Big Companies Make Bad Content

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https://stratechery.com/2022/spotify-netflix-and-aggregation/?access_token=eyJhbGciOiJSUzI1NiIsImtpZCI6InN0cmF0ZWNoZXJ5LnBhc3Nwb3J0Lm9ubGluZSIsInR5cCI6IkpXVCJ9.eyJhdWQiOiJzdHJhdGVjaGVyeS5wYXNzcG9ydC5vbmxpbmUiLCJlbnQiOnsidXJpIjpbImh0dHBzOi8vc3RyYXRlY2hlcnkuY29tLzIwMjIvc3BvdGlmeS1uZXRmbGl4LWFuZC1hZ2dyZWdhdGlvbi8iXX0sImV4cCI6MTY1ODkzNzAzMiwiaWF0IjoxNjU2MzQ1MDMyLCJpc3MiOiJodHRwczovL3N0cmF0ZWNoZXJ5LnBhc3Nwb3J0Lm9ubGluZS9vYXV0aCIsInNjb3BlIjoiYXJ0aWNsZTpyZWFkIGFzc2V0OnJlYWQgY2F0ZWdvcnk6cmVhZCIsInN1YiI6IjdqWkdFeVp

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Revisiting Lifetime Value and Customer Acquisition

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