The Secret

Allow yourself to go down rabbit holes

A rabbit hole is not a distraction. A rabbit hole is your brain trying to tell you to pay attention to something you’re curious about. Ignore algorithmic rabbit holes.

If you see something, save something

Pay attention to what feels resonant to you. Save breadcrumbs and build a path for yourself to w... See more

Allow yourself to go down rabbit holes

A rabbit hole is not a distraction. A rabbit hole is your brain trying to tell you to pay attention to something you’re curious about. Ignore algorithmic rabbit holes.

If you see something, save something

Pay attention to what feels resonant to you. Save breadcrumbs and build a path for yourself to walk down la... See more

An easy way to lose oneself is to consume so much we lose sight of who we are and what we value. Creating is the opposite. The more we create, the more likely we are to figure out what’s really inside us.

And I don’t mean getting more people to start a Substack, or build an audience. There’s a peculiar kind of sadness that comes from adding more wor... See more