#401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks

Rory Sutherland on Lenny’s Podcast:

• Products like Meta Portal TV, Google Glass, Japanese toilets, and wine boxes were amazing products but something about the timing or the marketing was wrong and the consumer never bit

• Rory on Japanese toilets: “I think it’s barbaric that the Western Hemisphere dry wipes.”

• The reason most people adopt new technology

... See more