The power of AI is its ability to turn unstructured data into structured data
Matt Hartmanmatthewhartman.substack.com
The power of AI is its ability to turn unstructured data into structured data
The true power of AI in marketing lies in its ability to turn data into insights and insights into action. Tools like AdEspresso by Hootsuite offer a glimpse into this transformative potential, providing granular analytics on campaign performance that inform smarter, more effective strategies.