- "the concrete practices of the tech industry now structure identity and individuality in ways that support its own hegemony. While it presents endless avenues for expression, it sees us as wholly reducible to market logic, where we are real to the degree that our consumption habits are rational. This vision of selfhood promotes uniformity and... See more

What the internet allows us to do is to see what we have in common. This resulted in a new experience of what it means to be a person. We have multiple lenses and identities ready to be activated at any given moment. They are meaningful. Digital avatars are just as meaningful to us as other identities.

To paraphrase Marx, we might hunt for jobs on LinkedIn in the morning, fish for compliments on Instagram in the afternoon, criticize each other on Twitter after dinner, and be as lascivious as we like on Tinder in the late evening, without letting any of these identities define us...  Nevertheless, something is lost in this fractionalization of the... See more