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The perils of niching down
Culture, Relevance and Death: A Creative Strategy Seppuku
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- I didn’t pick a niche . I have often admired and envied people who have their one thing —whether it’s literature, urban planning, art history, sociology, mathematics, architecture, software—because I have never been able to commit like that. The usual advice is to “niche down” if you want to build an audience for your newsletter, but trying to
Celine Nguyen • In Praise of Writing on the Internet
